DUMP It Or KEEP It?
The Golden DUMP this year goes to ... a major supermarket selling lemons on a polystyrene tray enclosed in flexible wrap. Lemons come in their own natural and durable packaging so why bother wrapping them in two non-recyclable materials?
The Golden KEEP (Kerbing the Environmental Effect of Packaging) Award for improvement goes to ... Jarrah instant coffee. Its original packaging was made up of different materials and therefore totally non-recyclable. Changing over to a fully recyclable plastic jar gives the pack a lighter ecological footprint.
To reduce the eco-impact of the packaging: